=Shared contract · Don’ts

Promises every pack keeps, and things no pack does — colored box stripes, emoji, a different color per site. — 16 entries

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01Same content, different shape내용은 같고 모양만 다르다

Switching packs never changes titles, descriptions or dates. Only the shape changes, so a pack can be swapped at any time.

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02Reading rules읽기 규칙

Body text is 17px on phones and 18px on wide screens with 1.8 line spacing. Tap targets are at least 44px, and lines never break in the middle of a word.

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03One page title (h1)페이지 제목(h1)은 하나

Every page has exactly one main title. Home, posts, topics, info pages and the 404 each have one fixed component that draws it.

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04Trust line comes before the disclosure신뢰 줄이 대가성 문구보다 먼저

In a post head, “checked against 6 agencies · last verified” is shown first, and the Coupang Partners notice comes after it.

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05Disclosure sits right above the products대가성 문구는 상품 묶음 바로 위

The “as part of Coupang Partners…” notice sits right before the product list at 14px, and every link carries an ad marker.

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06Design credit디자인 출처 표기

Every page footer says where the design came from. With KRDS the prescribed sentence is mandatory, and the audit fails without it.

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07Color only where it does a job색은 기능이 있는 곳에만

Each pack has a single accent color for places like links and main buttons. The urgent color appears only on the “call 119 now” guidance.

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08How variants get picked변형 고르기

Each site picks its own variant of each component. If nothing is written, it is chosen automatically from the site name, and combinations that show the same content twice are avoided.

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09Colored stripes on boxes상자 색 띠

No thick colored line on the left of a card or notice box. A top stripe or a colored title bar is the same thing.

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10Emoji이모지

No emoji before titles, in lists or inside buttons. Icons come only from the pack’s own icon set.

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11A different bright color per site사이트마다 다른 알록달록한 색

No site gets its own red, green or purple. Sites are told apart by name, a two-letter mark and their combination of variants.

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12Gradient hero그라데이션 히어로

The top of the home page is not a two-color blend with big centered text. It starts on a solid background with a clear text hierarchy.

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13Circled icons + three features원 안 아이콘 + 기능 세 줄

No row of three columns with an icon in a circle, a short title and a one-line text. Icons are only small helpers beside text.

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14Everything centered전부 가운데 정렬

Titles, body, home head and the 404 are all left-aligned. There is no screen with a giant centered “404” alone.

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15Badges with no meaning의미 없는 배지 남발

No “NEW”, “HOT” and “Recommended” stacked on one card. A badge is used only when it truly separates a state or category, at most one per card.

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16Invented number bands지어낸 숫자 띠

No bands like “10,000 parents trust us” or “98% satisfaction.” Numbers are only things actually counted: post count, source count, verification date.

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